The Inkey List introduced Exosome Hydro-Glow Complex, a breakthrough skincare serum that delivers the results of a daily professional facial, right from your bathroom. Powered by cutting-edge, clinic-first Exosome technology, this innovation bridges the gap between skincare and professional treatments. The challenge? Bringing the science to life while making the glow the undeniable hero. This 360° campaign spanned digital, OOH, and was led by a bold, social-first approach.

Client

The Inkey List

Photographer

Anya Holdstock

Photographer

Cameron Bensley